Performance Marketing Specialist - I-gaming - Stockholm

We are looking for a performance marketing specialist to our client. The role is based in Stockholm. You will be a crucial team member working closely with management to ensure our continuing growth with in I-gaming.

THE ROLE

You will expand the digital growth & marketing team, we are looking for an experienced and data driven Performance Marketing Specialist. As a Performance Marketing Specialist, you'll work in the Digital & Growth Marketing team to support key growth initiatives. You'll be responsible for driving revenue for the business through paid and organic digital campaigns. The Performance Marketing Specialist is responsible for planning, developing, implementing, and managing all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines. You will also ensure that content is search-engine friendly and optimized to increase our company’s profitability.

• Implement and develop the company’s search engine marketing and pay-per-click (PPC) advertising strategies

• Analyze, execute, and optimize SEM/PPC campaigns in AdWords

• Perform SEO research (Analyze keywords, web traffic, and market trends) and identifying effective content and keywords

• Setting up and optimizing Google Analytics goals and tracking/conversion pixels

• Implement best SEO practices and techniques

• Measure results, make recommendations and implement changes and enhancements in the SEM programs in place

• Performing A/B testing & ROI optimization

• Leverage the best SEM and paid media platforms and tools as well as staying up to date with industry trends (Google AdWords, Yahoo, Bing Paid Search, Google Shopping, Kenshoo, Marin)

YOU

• Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing

• Knowledge of standard and current SEO practices

• Strong analytical skills and data-driven thinking with solid knowledge of analytics and reporting tools (e.g Google Analytics, etc.) ability to derive actionable conclusions from large data sets

• Strategic thinker willing to roll up sleeves and execute strategies

• Skills in managing complex processes with multiple business owners

• Open to experiment and willingness to fail and iterate

• Excellent communication and presentation skills

DO YOU?

Want to take global leadership and change the competitive landscape for Game Studios, Game Operators and Lead Generation within the I-gaming industry by providing your expertise in the field of digital marketing - THEN THIS IS FOR YOU!

Placement

Stockholm

Employment Type

Full-time

Quick apply 👉 APPLY BY SENDING A LINK TO YOUR Linkedin profile - info@mccloudmiller.com