Marketing Manager - PriceAgent
About PriceAgent: PriceAgent's services are designed to optimize pricing strategy and business processes and drive growth, and we are looking for a talented Marketing Manager to join their team. If you are passionate about marketing, data-driven, and have a proven track record in SaaS B2B, we want to hear from you!
Position Overview: As the Marketing Manager, you will be responsible for creating, managing, and analyzing all marketing activities to drive awareness, engagement, and conversions across global markets. The ideal candidate is a strategic thinker with a strong analytical mindset and a proven track record of success in similar roles.
Your need to be hands-on and be able to deliver on all aspects from a-z and build the marketing function/department.
Key Responsibilities:
Marketing Strategy Development:
Develop and implement comprehensive marketing strategies to drive brand awareness, lead generation, and customer acquisition globally.
Identify market trends, customer insights, and competitor activities to inform marketing strategies.
Campaign Management:
Plan, execute, and optimize multi-channel marketing campaigns (digital, content, email, social media, events, video, etc.).
Manage the marketing calendar and ensure timely execution of campaigns.
Content Creation & Management:
Oversee the creation of high-quality, compelling content that resonates with target audiences and drives engagement.
Collaborate with internal teams and external partners to produce blogs, case studies, white papers, videos, webinars, and other content.
Performance Analysis:
Monitor and analyze the performance of marketing campaigns using analytics tools.
Provide regular reports on key performance indicators (KPIs) and make data-driven recommendations for improvement.
Conduct A/B testing and other experiments to optimize campaign effectiveness.
Budget Management:
Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
Track expenses and adjust budgets as necessary to meet marketing objectives.
Global Market Focus:
Develop marketing strategies tailored to different regions, considering cultural differences and local market conditions.
Ensure all marketing materials are fluent in English and appropriate for a global audience.
Collaboration & Leadership:
Work closely with sales, product, and customer success teams to ensure alignment of marketing efforts with business goals.
Lead and mentor junior marketing team members, providing guidance and support as needed.
Proof of Success:
Provide evidence of previous success in similar roles, including examples of campaigns managed, results achieved, and impact on business growth.
Showcase a portfolio of past work that demonstrates strategic thinking, creativity, and analytical skills.
Qualifications:
Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
5+ years of experience in marketing roles, with a focus on SaaS B2B.
Proven success in creating and managing global marketing campaigns.
Strong understanding of digital marketing, content marketing, and lead generation.
Excellent analytical skills with the ability to interpret data and make data-driven decisions.
Fluency in English is a must; additional languages are a plus.
Experience with marketing automation tools, CRM systems, and analytics platforms.
Strong communication, project management, and leadership skills.
Why Join Us?
Opportunity to work with a dynamic, innovative team in a fast-growing industry.
Influence the marketing strategy of a company with a global impact.
Competitive salary and benefits package.
A culture that values creativity, collaboration, and growth.
How to Apply: Please submit your resume, cover letter, and a portfolio of your past work to [email address]. We look forward to hearing from you!
This job description emphasizes the strategic, creative, and analytical aspects of the role while underscoring the global nature of the market and the importance of proven success in similar positions.
Apply today :) Send CV and Linkedin link to info(at)mccloudmiller.com
More about: www.priceagent.com
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